Privacy Policy

Last updated: November 10, 2026

1. Who we are

Conceito Forte Contabilidade e Consultoria (“Conceito Forte”) is the controller of the personal data processed on this website under the LGPD. For any privacy matter, contact our data protection officer at atendimento@conceitoforte.com.br.

2. Data we collect

We collect only what is necessary to serve you:

• Data you provide in forms and in contact: name, email, phone number and message content.
• Communication data, when you write to us by email or WhatsApp.
• Technical browsing data: IP address, browser type, pages visited, date and time, and cookies, as described in the Cookie Policy.

We do not request sensitive personal data through this site. Please do not submit it in the forms.

3. What we use data for and the legal basis

• Answering requests, sending proposals and providing service: preliminary procedures related to a contract at the data subject’s request (art. 7, V) and legitimate interest (art. 7, IX).
• Performing the accounting services contract, when engaged: contract performance (art. 7, V) and compliance with legal or regulatory obligations (art. 7, II).
• Security, fraud prevention and site improvement: legitimate interest (art. 7, IX).
• Optional cookies and technologies (statistics and marketing), if used: consent (art. 7, I), which you may withdraw at any time.
• Communications about news and content: consent or legitimate interest, with the option to unsubscribe at any time.

4. Who we share data with

We do not sell personal data. We may share it, only as necessary, with:

• Service providers that enable the site and communication, such as hosting, email and customer service tools, under confidentiality and security duties.
• Messaging apps, such as WhatsApp, when you choose to contact us through that channel. In that case the app’s own terms and privacy policy also apply.
• Public authorities, where required by law or court order.

5. International transfers

Some providers may store or process data outside Brazil. When this happens, we adopt the safeguards provided by the LGPD, such as appropriate contractual clauses and the choice of providers with recognized security standards.

6. How long we keep data

We keep data for as long as necessary to fulfil the purposes above and legal, regulatory and contractual obligations. Requests and contacts that do not result in an engagement are kept for the period needed to respond and to defend rights, and are then deleted or anonymized. Client data follows the applicable tax, labor and accounting retention periods.

7. Your rights

Under article 18 of the LGPD, you may request at any time:

• Confirmation that we process your data and access to it.
• Correction of incomplete, inaccurate or outdated data.
• Anonymization, blocking or deletion of unnecessary or excessive data, or data processed unlawfully.
• Portability, where applicable.
• Deletion of data processed based on consent.
• Information about who we share data with.
• Information about the possibility of refusing consent and its consequences, and withdrawal of consent.
• Review of decisions made solely by automated processing, where applicable.

To exercise your rights, write to atendimento@conceitoforte.com.br. We may ask for information to confirm your identity before handling the request.

8. Security

We adopt reasonable technical and organizational measures to protect data against unauthorized access, loss, alteration or improper disclosure, such as access control, secure connection (HTTPS) and good management practices. No system is completely immune to risk; in the event of a relevant incident, we will notify data subjects and Brazil’s National Data Protection Authority (ANPD) as required by law.

9. Cookies

We use essential cookies for the site to work and, with your consent, optional cookies. Learn more in our Cookie Policy and adjust your preferences at any time through the “Cookie preferences” link in the footer.

10. Children and teenagers

This site is aimed at business owners and professionals and is not intended for people under 18. We do not knowingly collect data from children and teenagers.

11. Third-party links

The site may contain links to third-party sites, which have their own policies. We recommend reading them before providing data.

12. Changes to this policy

We may update this policy to reflect legal changes or changes to our services. The date of the last update is at the top of this page.

13. Contact and complaints

Questions, requests or complaints about data processing: atendimento@conceitoforte.com.br. You may also file a complaint with Brazil’s National Data Protection Authority (ANPD) at gov.br/anpd.